Monthly Archives: January 2010
>How many flavours of JAM do you have?
Segmentation is based on a principle: everyone is different; and a hope: but in certain aspects they are not that different – people can be grouped together based on some similarities and grouped in large enough bundles to make marketing … Continue reading
Navigation – when every page is the home page
Interesting time over the weekend. The back button on my browser stopped working! You really don’t realise how much you use it until it’s not there and it really makes you appreciate good navigation on websites. How easy is it … Continue reading